Put Lumpy Power to Work for You and Save a Bundle on Postage at the Same Time!

We created the affordable 4 Hit “Postal Saver” Mailer in response to the dramatically increased postal rates of May 2007.  Now, even with the new rates, you can have your “lumpy-ness” without it costing a fortune! All 4 mailers in the campaign conform to the minimum USPS size requirements to keep the price down and the lumpy impact UP. Like our other multi-step mailers, the “Postal Saver” is an entire campaign, not just a one time hit. Because each mailer builds on the previous one, the campaign packs way more than 4 times the punch of a single mailing. Collectively, the power of the multi-step system is awesome and will dramatically improve your response rates.

 

Here's What You Get With The 7 Hit “Postal Saver” Mailing Campaign:

 

Mailer #1: Croatian Cash Mailer

Think you can’t send money through the mail? You can! And that’s why, if there’s any mailer that’s a sure bet to be opened by 100% of your prospects, it’s this one! (In fact, this mailer is so irresistible; the mailman might be tempted to steal it!) Your prospects eyes are going to pop out of their heads when they see the beautiful, multi-colored foreign currency bill that shows through the clear envelope. It’s a 50,000 Dinara bill from Serbia Croatia and it’s the real thing! Everybody will want to tear open that envelope as fast as they can to get their hands on the money! In the end, you will make a huge impression and generate a ton of phone calls or hits on your website with this.

Included: Our Gift Card money slip good for $500 worth of FREE groceries adds extra pizzazz to any mailing and motivates prospects to respond.

 

Mailer #2: 'Seed Paper' House Mailer

“Look at this---an envelope like the kind the post office uses for stamps…and what’s that bumpy thing inside?”

It looks like the see-through envelope you get your stamps in when you go to the post office. But it’s got a letter and a little house made out of seed paper inside. What’s seed paper? It’s paper embedded with colorful seeds. You actually plant the whole piece of paper, water it and watch it grow into a flowering plant or a sapling. It’s different, fun and makes a great first impression.

Included: Our Gift Card money slip good for $500 worth of FREE groceries adds extra pizzazz to any mailing and motivates prospects to respond.

 

 

 

Mailer #3: Aspirin in Air Mail Envelope

The biggest emotional hot button in direct marketing is the pain of problems and worries. To use that theme to the max, we send out a pack of aspirin in this fly-under-the-radar mailer. When they receive a hand addressed super light and thin airmail envelope with a big fat lump inside, their curiosity is piqued. Then once they start reading the letter while holding the aspirin pack they just start nodding their head in agreement.

"Yes, this is a big headache. If you can make the pain go away, I’m all ears."

Included: Our Gift Card money slip good for $500 worth of FREE groceries adds extra pizzazz to any mailing and motivates prospects to respond.

 

 

Mailer #4: The Wallet Mailer

It looks like a real wallet that has been sent through the mail! Then when opened it immediately offers irresistible bait with a $500 bill sticking out of the wallet (a coupon good for $500 worth of FREE groceries). But don't try to recreate this mailing on your own (it's a technical nightmare). Fortunately we take all the difficulty out of it for you thanks to our buying power and systems. We make really cool, complex mailings accessible to small and mid size companies. Normally mailings like this are only available to companies doing 100,000 at a time or more. This one is so interesting that is has nearly a 100% open rate!

Included: Our Gift Card money slip good for $500 worth of FREE groceries adds extra pizzazz to any mailing and motivates prospects to respond.

 

$500 FREE GROCERIES MONEY SLIP & GIFT CARD

Every mailing includes this handsome "money slip" that looks at first glance like a $500 bill complete with Ben Franklin's picture just like on today's $100 bill. Look closer and you'll discover it's a coupon redeemable for a Grocery Gift Card good for $500 in FREE groceries. By adding this "irresistible bait" to your mailing, your response rates will go through the roof.
Here's how it works:

Step #1
Insert the Money Slips offering $500 in FREE groceries into your mailing. (They are not "live." A person must call to get their "live" Grocery Gift Card.)


Step #2
Prospects call you; you take their application and then send them actual "live" Grocery Coupon Gift Cards.

Step #3
Prospects mail the Grocery Coupon Gift Card to the address listed on the back to receive $500 worth of Grocery Coupon Certificates redeemable for major brand food and household products.


This is the best, most effective, legal and moral bribe we've found for getting prospects to call.
It motivates people to pick up the phone and call because it has the "wow" factor. Everybody goes to the grocery store and can use $500 in free groceries. But here's the catch. You give the $500 money slip to EVERYONE you mail to (It's not "live" but looks like it is. They can't redeem it until they call you). BUT, YOU ONLY GIVE THE ACTUAL "LIVE" GROCERY COUPON GIFT CARD TO THE PEOPLE WHO CALL YOU AND GIVE YOU THEIR APPLICATION INFORMATION. So you don't need many actual "Live" cards, only for the people who respond.